Rob Lezcano presents

Stories with salt in the air.
Songs with sand in their boots.

Welcome to the home of Rob Lezcano’s books and That Beach Sound Cartel—where Miami memories, cowboy souls, ocean hearts, and a little beautiful trouble all share the same horizon.

Miami bornCoastal AmericanaIndependent stories
Cowboy Souls with Ocean Hearts
COWBOY SOULS WITH OCEAN HEARTSBOOKS · MUSIC · ARTFROM MIAMI TO EVERYWHERECOWBOY SOULS WITH OCEAN HEARTS

Published books

Every cover opens a different door.

Memoir, mythology, supernatural westerns, and adventures rooted in real places—told with a storyteller’s eye for the unforgettable moment.

From the writing desk

Nine worlds taking shape.

Working titles and working covers from stories currently in development. Titles, artwork, and details may evolve before publication.

The Devil’s Bull Rider 2 — Cash McBride working book cover by Rob LezcanoIn development

The Devil’s Bull Rider 2 — Cash McBride

16,342 Murders — A Journey Without Time working book cover by Rob LezcanoIn development

16,342 Murders — A Journey Without Time

A.I. Hero working book cover by Rob LezcanoIn development

A.I. Hero

Domus Nova Stella working book cover by Rob LezcanoIn development

Domus Nova Stella

Fibonacci working book cover by Rob LezcanoIn development

Fibonacci

Hula Girl 3 — The Alicanto working book cover by Rob LezcanoIn development

Hula Girl 3 — The Alicanto

Hurricane Elvis working book cover by Rob LezcanoIn development

Hurricane Elvis

Marino’s Back! working book cover by Rob LezcanoIn development

Marino’s Back!

13 × 13 working book cover by Rob LezcanoIn development

13 × 13

That Beach Sound Cartel on the A1A coast with a yellow Corvette and surfboard

Music from

That Beach Sound Cartel

Cowboy Souls with Ocean Hearts.

Vintage surf guitars, country storytelling, Afro-Cuban rhythm, beach-bar mischief, and the warm glow of a song that feels like somewhere you’ve been.

Featured cutsGenre

Four featured releases are linked now. The full catalog will be added release by release.

Artwork

Made to look good spinning.

Book covers, illustrated story worlds, and old-school 45 sleeves give every release a world of its own.

Original 45 artwork from That Beach Sound Cartel.

Creative services & licensing

Bring Rob into your next story or song.

Rob is available for select ghostwriting, manuscript editing, story development, lyric writing, co-writing, and creative collaboration. Selected BMI-registered songs are also available for artist recording, publishing, film, television, and commercial licensing.

News from the shoreline

What’s happening now

01
Now streaming

That Beach Sound Cartel keeps the jukebox rolling

A growing catalog of coastal Americana, surf rock, tropical rhythms, and the kind of stories that sound better with the windows down.

02
On the radio

“Best Bud Beach Day” hits the Trop40

Radio A1A added the song to its beach-music rotation—a little sunshine, a loyal dog, and one very good day.

03
From the writing desk

New worlds are taking shape

Western legends, Miami memories, Irish folklore, desert mysteries, and more are waiting just beyond the next page.

From Rob’s writing desk

The writing app I use.

I write my books—and even develop my song lyrics—in Reedsy Studio. It took me a long time to find a writing app this easy to use. The core book-writing tools are free, with professional help available if and when you need it.

Try Reedsy Studio

Contact

Let’s make some noise.

For ghostwriting, editing, story development, lyric collaboration, song licensing, radio, interviews, artwork, or just a good story from the coast.

Email Rob directly
Contact nameRob Lezcano
Creative identityThat Beach Sound Cartel
Emailrob@roblezcano.com
Follow Rob

Book, music, licensing, media, and collaboration inquiries are welcome.